[Darris McNeely] If you were watching this week’s Super Bowl, in the ads, which usually are the most exciting and interesting aspects of the Super Bowl, there was one by Doritos that had a couple in the hospital taking an ultrasound of their unborn child.

[Technician] There’s your beautiful baby. Any day now.

[Woman] Really? You’re eating Doritos?

The father is standing there eating Doritos. And the baby in the picture was still in the womb of the mother – was responding to his dad eating the Doritos, wanted one, and came to the point of even coming out of the womb early –

[Woman] Give me that!

It was quite well done. It was very creative. The person who did this ad was actually using in the ad a picture of his son, who’s now nine months old. Now, the son didn’t come out looking for a Dorito, but at least that part was realistic in there.

Unfortunately, the pro-choice lobby – those who advocate abortion rights – have taken exception to this ad, saying that it “humanizes a fetus”. It’s unbelievable but that’s what they say, and again, understanding even what this ad brings out, of the reality of it, that an unborn child is a human life and it can respond to stimuli – maybe not his parent eating a Doritos chip, but they can respond to the external stimulus in the environment. They are a life. And I think that that was well-put by the ad in a creative way, commercially done, but well done after all. In fact, it reminds us that it is a life, and puts an exclamation point upon that very fact. God has fearfully and wonderfully made us. We should remember that and understand that. And we should certainly be for life.

That’s BT Daily. Join us next time.